The ads Relevancy score is a 1-10 number given to an ad after the ad gets 500 impressions. The score then updates in ‘real time’.

The Relevance score is a catch all gauge of your ad campaign. As it ‘measures’ the predicted acceptance of your audience, your ads account history, the feedback your ad gets.

Think of the relevancy score as the check engine light in your car- it tells you that something is not correct – but not exactly what